make public work easier for more people.
We help public and regional organisations create clearer digital experiences for the people they serve and the teams responsible for keeping them running.
The right capability for the public job
We bring the right people and skills together, so it is clear for the public and workable for the teams behind it.
- Start with the people trying to use the service or information
- Make accessibility and plain language part of the requirements
- Keep governance, privacy and approval responsibilities visible
- Leave a maintainable system and documented ownership
Core partners
Practical support for the public work in front of you
Firebrand works with public and regional organisations that need to make information, services or digital experiences clearer and easier to manage. We help understand the people affected, work within governance and accessibility requirements, and create a practical route from the current situation to what needs to happen next.
Our process
Lets start with the beginning
A private business rarely needs every possible service at once. We identify the decision creating the most drag and sequence the work around it.
Map the responsibility
Agree audiences, obligations, decision-makers and the evidence already available.
Include the people affected
Use appropriate research, consultation and accessibility testing to challenge internal assumptions.
Test the important journeys
Check that people can find, understand and complete the tasks that matter.
Document ownership
Prepare content governance, measurement, handover and support for the people maintaining the result.
How Firebrand supports organisations across NZ sectors
We learn how the organisation works before deciding what the work should do.
- Community not-for-profitUseful work that respects the people served and the capacity available to keep it going.Explore community not-for-profit
- Established organisationsMake complex structures, audiences and responsibilities easier to navigate, manage and act on.Explore established organisations
- Private businessesPractical digital and marketing work built around commercial pressure, real resources and the people who keep it moving.Explore private businesses
- Health education careClear, accessible experiences for decisions that can be personal, complex and time-sensitive.Explore health education care
Start with your world
Tell us what is happening in your organisation. We’ll start by listening.
FAQs
Questions worth asking before you start
Can Firebrand work through public-sector procurement?
Yes. Firebrand Holdings Limited is an approved supplier on the New Zealand Government Marketplace. Firebrand is accredited to deliver services including content design, information architecture, user insight, visual design, front-end and back-end development, application development, analytics and search engine optimisation, and change management. Government Marketplace supplier listing
Firebrand is also an approved supplier on the All-of-Government Design Services Panel, covering design strategy, production, project management and relationship management. Firebrand’s government accreditation information
We can provide the relevant accreditation evidence and help confirm the right procurement route for your agency, service and project.
Can Firebrand work with regional organisations outside the main centres?
Yes. Firebrand works with public and regional organisations across New Zealand from studios in Dunedin and Invercargill. We understand that regional work often needs to serve broad audiences with practical resources and long-term ownership in mind.
Can you work within existing governance and approval processes?
Yes. We make responsibilities, approval points, privacy requirements and decision-makers visible early, so the work can move through the organisation without creating unnecessary uncertainty.
What services can Firebrand provide to public-sector organisations?
Firebrand can support public-sector work across content design, information architecture, user insight, visual design, analytics and search engine optimisation, front-end and back-end development, application development and change management. The appropriate scope and procurement route depend on the agency and project.