A high performing team that required a future-proof eCommerce platform and advertising campaigns to match
Firebrand partnered with The Highlanders to create their new website and the 2021/22/23 membership campaigns. The end-to-end designed and developed website highlights player profiles, draws, results, standing tables, club heritage, and more! It has a fresh and modern look with special integrations to reach a wide fanbase. Features include a newly built eCommerce store, a members-only dashboard integrated with Memberlink, and statistic integrations for real-time updates. The membership campaign includes various campaign videos, targeted social ads, a Google Ads campaign, and a native digital ad strategy with our media partners. We are proud to see the seamless website experience for members and the impactful assets created by our creative team for billboards, bus backs, and social media nationwide as we continue working alongside The Highlanders.