Hydrotherapy, motion, grooming, water, care - it's all about the dogs.

Developing a unique brand with a pictorial element that encapsulates the key services of Aqua paws, a canine hydrotherapy and grooming company.

From the outset, meeting with Krystle and Louise from Aqua Paws you could feel the passion and love they have for dogs, the company vision is simple, "that no dog lives in pain". Investing and importing in a specialist hydrotherapy equipment, the Aqua Paws team brought a much-needed service to the region. 

The inspiration for this unique brand came from wanting to present a professional, clean, positive, that wasn't cheap or tacky but still has a touch of whimsy. In a desire to ensure that any image-based elements would represent both water, motion and links to the key clientele - the dogs, we explored a myriad of options to pull these elements together. The end result is a unique look that seems well fitted to an upmarket spa where the clientele are treated with much attention and care, and we love it.