A case study gives your potential customers an insight into your team's strengths, how you adapt to different challenges, and also shows the amazing solutions you can create. We have a bulletproof template for you to nail your next case study.
Start by giving some background about the company or product
It is important to let the readers know a bit of background on what you are working with or who you are working for. You should include what their business does, or the purpose of the product or service. Also outline this company’s key values and core proposition.
What challenge did they come to you with?
What was the challenge they were seeking a solution for? What has not been working so well for them or what has been working for them that they want to try more of? No matter what this challenge is there's always a solution that you will be able to provide in one way or another.
What was your solution to their problem?
What did you do to help their problem? How did you tackle the hard questions? What was your solution to improve their position in the marketplace? It's important to offer the readers an in-depth recount of the solution that you provided.
Give the readers results! Everyone wants to see results!
This section is ultimately showing how your research and solution helped them in the long run. Did it increase sales? Or result in higher volume of visitors and overall better stats for their site? Backup your claims with stats and quotes from customers or other business owners who use your product or service. Testimonials and stats are the best and most credible way to show how you helped create a solution that works.
Are you providing ongoing services, if so what are they?
Once you have provided the first initial solutions are you helping with ongoing implementation? Or was it just a one-off? If you are implementing and helping in the future explain what that includes.